Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May rutgers.edu received 5.32M visits with the average session duration 08:24. Compared to April traffic to rutgers.edu has decreased by -9.66%.

Visits

5.32M

-10%

Pages / Visit

5.22

Avg. Visit Duration

08:24

Bounce Rate

41.65%

Total Visits last 3 months

May5.32M

Apr5.89M

Mar6.08M

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rutgers.edu Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Rutgers.edu's core audience is located in United States followed by India, and China.

Country		All devices	Desktop	Mobile
United States	86.26%	4.59M	75.45%	24.55%
India	3.17%	168.83K	34.76%	65.24%
China	1.31%	69.54K	100.0%	0.0%
United Kingdom	1.04%	55.32K	62.05%	37.95%
Australia	0.48%	25.3K	40.18%	59.82%

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rutgers.edu Website Traffic Journey

Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

Desktop

May 2025

On rutgers.edu, visitors mainly come from Direct (45.96% of traffic), followed by google.com (27.37%). In most cases, after visiting rutgers.edu, users go to duosecurity.com and instructure.com.

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rutgers.edu Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Rutgers.edu’s traffic has dropped by -3.42% month-on-month down to current organic search traffic. In addition, paid search traffic has dropped by -14.22% down to current paid search traffic.

Organic Search Traffic

3.76M

-3%

Paid Search Traffic

6.45K

-14%

Branded Traffic Share

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rutgers.edu Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

rutgers.edu Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to rutgers.edu, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

May 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
rutgers	C N	1	135,000	1.3	3.77%
rutgers canvas	N	1	49,500	0	1.38%
rutgers portal	N	1	40,500	0	1.13%
myrutgers	N	1	27,100	0	0.75%
earth day 2024	I	1	74,000	2.03	0.64%

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rutgers.edu Backlink Analytics

Analyze and track rutgers.edu’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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rutgers.edu Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

167.33K

69.06M

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rutgers.edu Backlinks and Referring Domains

Uncover the referring domains of your competitors, evaluate their backlink growth, and get a clear picture of the opportunities you may be missing. In May the number of backlinks to rutgers.edu has dropped by -24.04% and equals 69.06M. The amount of referring domains has increased by 1.43% and equals 167.33K.

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rutgers.edu SEO Audit

Check out rutgers.edu’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues

Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

rutgers.edu SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

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rutgerbakt.nl rutheckerdhall.com

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rutgers.eduMay 2025 Traffic Stats

rutgers.edu Web Traffic Statistics

rutgers.edu Traffic and Visitor Engagement